Get Fit and Save Money
Farm Bureau Health Plans is dedicated to helping our members lead their best lives. That’s why we are excited to partner with the Active&Fit Direct TM Program.
With an Active&Fit Direct membership, you can access over 12,700 fitness centers across the country. Your membership includes popular gyms like 24 Hour Fitness, Crunch, Anytime Fitness, LA Fitness, and many more.
Join today for just $282 a month, with no long-term contracts or annual fees. Use the promo code FITFOCUS1 when you sign up, and we will waive the enrollment fee. Upon enrollment, you will pay the current month and the second month’s fee for a total of $56, plus applicable taxes. After that, your monthly fee will be $28, plus applicable taxes.
This program offers major savings for FBHP members who frequently visit the gym or those looking to start a new exercise routine.
Whether your goal is to lose weight, complete a 5K, or simply prioritize your health and fitness, we are here to support you in achieving your goals.
1$28 enrollment fees waived for standard and premium gyms 9/1/25 12:01 a.m. - 11/30/25 11:59 p.m. PT.
2Plus applicable enrollment fees and taxes. Costs for premium exercise studios exceed $28/mo. plus applicable enrollment fees and taxes. Fees vary based on premium exercise studios selected.
3The Active&Fit Direct™ program is not a medical provider or pharmacist, and its coaches do not offer medical or pharmaceutical advice. They cannot and do not diagnose or treat medical, mental health, or other health conditions. Coaches provide general information for educational purposes only. For any medical or health concerns, consult a qualified healthcare professional.
M966-250X 8/25 © 2025 American Specialty Health Incorporated (ASH). All rights reserved. The Active&Fit Direct program is provided by American Specialty Health Fitness, Inc., a subsidiary of ASH. Active&Fit Direct and the Active&Fit Direct logos are trademarks of ASH. Other names or logos may be trademarks of their respective owners. Standard fitness center and premium studio participation varies by location and is subject to change. Other restrictions may apply based on the location of your selected fitness center. Some large chains may not offer access to multiple locations with their brand. Some fitness centers do not participate in the Active&Fit Direct network for all Program Sponsors. On-demand workout videos are subject to change. ASH reserves the right to modify any aspect of the Program (including, without limitation, the Enrollment Fee(s), the Monthly Fee(s), any future Annual Maintenance fees, and/or the Introductory Period) at any time per the terms and conditions. If we modify a fee or make a material change to the Program, we will provide you with no less than 30 days’ notice prior to the effective date of the change. We may discontinue the Program at any time upon advance written notice.
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